Nimble Group has identified a fast growing market that has arisen from the need for alternative payment solutions that also offer security which protects an individual’s identity.
As well, the need for marketing to such a constituency – and the rationalization that these types of non-core/non-revenue generating organizations are outsourcing such functionality – represents the broader appeal of Nimble Group.
Nimble Group has defined a value chain that covers a wide range of complex services:
The ability to provide this wide range of services is a significant competitive advantage over less diversified rivals.
Nimble Group will leverage the trend that clients are increasingly asking for an integrated solution from a single source provider. By offering this broad range of services to its clients, Nimble Group pursues multiple entry points within each client which can then be leveraged through cross selling of additional services.